Disney and Pixar’s “Toy Story 4” Opens Nationwide June 21
BURBANK, Calif. (April 30, 2019) –
The toys are back on the big screen with an all-new adventure in Disney and
Pixar’s “Toy Story 4,” inviting 14 brands to join the fun, including Alaska
Airlines, Babybel® and The Laughing Cow®, Best Western®, Blue Diamond
Almond Breeze®, Bounty®, Chrysler, Clorox, Dannon Danimals®, Go RVing,
JOANN, Juicy Juice®, Kellogg’s®, McDonalds and Ziploc®. Directed by Josh
Cooley (“Riley’s First Date?”), and produced by Jonas Rivera (“Inside Out,”
“Up”) and Mark Nielsen (associate producer “Inside Out”), “Toy Story 4”
ventures to U.S. theaters on June 21, 2019.
“These amazing brands have come up with some very exciting, imaginative
campaigns to support ‘Toy Story 4,’ and we can’t wait to share them with
fans this summer,” said Lylle Breier, senior vice president, global
marketing partnerships for The Walt Disney Studios.
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ALASKA AIRLINES
will collaborate with Disney and Pixar this June to theme an aircraft
to celebrate Woody and the gang’s latest adventure. This newly-themed
plane featuring the film’s lead characters will delight guests
traveling to the Disneyland® Resort and and to the 116 destinations
that Alaska serves from the West Coast, the most of any airline. To
learn about promotional activities leading up to the June 21 release of “Toy Story 4,” fans can follow @AlaskaAir on Twitter and
facebook.com/alaskaairlines
.
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BABYBEL®
and THE LAUGHING COW® invite “Toy
Story 4” fans everywhere to experience an Adventure 4 The Whole Family!
This summer’s tastiest cheese snacks offer exclusive content the whole
family can enjoy together at
Adventure4Family.com
, in addition to in-store promotions and limited-time character packs,
including the newest member of the “Toy Story 4” crew, Forky!
Manufactured by Bel Brands USA Inc., a subsidiary of Fromageries Bel.,
Babybel® and The Laughing Cow® offer a variety of playful snacks
perfect to experience with the whole family.
belbrandsusa.com
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BEST WESTERN® HOTELS & RESORTS
is teaming up with Disney and Pixar to celebrate “Toy Story 4” and
launch an integrated campaign as part of its BW Rewards Rush®
Promotion. The story starts at Today’s Best Western where Best Western
Rewards® (BWR®) members can receive a $20 Best Western Travel Card® 1 after their first stay. With over 4,500 locations in
nearly 100 countries and territories worldwide, Best Western has been a
trusted hotel brand for family vacations for over 70 years. Wherever
Life Takes You, Best Western Is There.® 1Offer ends 9/2/19.
Get a $20 Best Western Travel Card® on your first stay. Other
restrictions apply. Visit
bestwestern.com
for complete terms and conditions. Offer valid at any Best Western
branded hotel worldwide.
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BLUE DIAMOND ALMOND BREEZE®
, the number one almondmilk in the U.S., is collaborating with “Toy
Story 4” to encourage memorable family moments. From May 10, 2019, to
August 2, 2019, Blue Diamond Almond Breeze is running a national
promotion in which consumers can receive a Fandango Movie Ticket 2 to see “Toy Story 4” or any other Disney movie with the
purchase of three participating Blue Diamond Almond Breeze®
almondmilks. Blue Diamond Growers, which markets the Almond Breeze®
brand, is a 109-year-old grower-owned cooperative based in California.
Visit
activaterewards.com/AlmondBreeze/details
for more details. 2Movie Ticket valued up to $12.00. Limits
and restrictions apply. For full details, see
activaterewards.com/almondbreeze/details
.
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BOUNTY
paper towels come with new “Toy Story 4” prints for a limited time that
the whole family will love. Bounty, the most awarded paper towel 3, is part of P&G [NYSE:PG], which
serves consumers around the world with one of the strongest portfolios
of trusted, quality, leadership brands, including Always®, Ambi Pur®,
Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®,
Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®,
Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G
community includes operations in approximately 70 countries worldwide.
Please visit
pg.com
for the latest news and information about P&G and its brands.3Based on online media awards for past 5 years.
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CHRYSLER BRAND
is getting the party started with a new television commercial that
spotlights the Chrysler Pacifica and includes the characters from “Toy
Story 4.” The Chrysler Pacifica is the most innovative minivan in its
class with exclusive-to-the-segment features such as hands-free power
sliding doors, Stow 'n Go seating and Uconnect Theater with two 10-inch
touchscreens. As America’s first hybrid minivan, the Pacifica Hybrid
delivers all-electric range of 32 miles and a total driving range of
520 miles, providing a no-compromise vehicle when it comes to
efficiency and comfort. Whether you’re going on a road trip or having a
dance party in your driveway, the Chrysler Pacifica has enough room for
all friends, both old and new.
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THE CLOROX BRAND, in collaboration with “Toy Story 4,” is launching a new marketing
campaign in late May. Visit
Disney.com/FamilyVacation
for more information, or check out @Clorox on Facebook. The Clorox
brand is part of a broad portfolio of trusted, recognized consumer and
professional products from The Clorox Company (NYSE: CLX), a leading
multinational manufacturer and marketer with approximately 8,700
employees worldwide and fiscal year 2018 sales of $6.1 billion. To
learn more, visit
TheCloroxCompany.com
, including the Good Growth blog, and follow the company on Twitter at
@CloroxCo.
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DANIMALS®
is the No. 1 kids brand in the dairy aisle, offering delicious
smoothies and yogurts that kids love and parents can feel good about,
and they’re teaming up with Disney and Pixar to bring the excitement of
“Toy Story 4” to kids across the country. Danimals® Smoothies and
Danimals® Squeezeables® dressed up as favorite characters from “Toy
Story 4” will hit shelves nationwide in the dairy aisle at the end of
May 2019. Celebrating the famous themes of friendship and adventure,
Danimals® and “Toy Story 4” gives kids an exciting reason to share
their love of smoothies and yogurt with Danimals® and “Toy Story 4”
creative and additional footage online and on TV channels across the
country in May.
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GO RVING
is teaming up with Disney and Pixar in celebration of “Toy Story 4” to
launch an integrated marketing campaign to inspire RV travel that takes
family and friends on unforgettable adventures – just like Bonnie’s
family and the “Toy Story 4” friends. RV road trip adventures are as
much about forming unbreakable bonds as the travel itself. Now in its
22nd year, Go RVing challenges Americans to ‘find their
away’ and pursue their passions more frequently when they travel by RV.
Formed by the RV manufacturers, dealers and campgrounds to educate
consumers about the benefits of RV travel and camping, Go RVing shares
its messages of self-exploration through travel to today’s hurried
families and adventure-seekers. Road warriors can get their own RV
adventure started by visiting
GoRVing.com
.
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JOANN
Stores is celebrating “Toy Story 4” with hands-on
events and a variety of licensed “Toy Story 4” craft kits and character
fabrics in stores nationwide. For more than 75 years, JOANN has
inspired creativity in the hearts, hands and minds of its customers.
With more than 865 stores across the nation, JOANN serves as a
convenient single stop for all of the supplies, guidance and
inspiration needed to achieve any project or passion. For collaboration
and event details, store locations, project ideas, and a full product
offering, visit
joann.com
.
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JUICY JUICE®
is excited to get parents and kids ready for the
ultimate summer adventure—“Toy Story 4”—with a special on-pack takeover
and playful promotion that kicks off May 1. Visit
juicyjuicegame.com
for more details. Part of Connecticut-based Harvest Hill Beverage
Company, Juicy Juice® is the leading 100 percent kids’ juice brand in
the U.S. Juicy Juice products are available in single-serve and
multi-serve formats to the retail and foodservice channels. For
complete nutrition facts, recipe and activity ideas, and other helpful
information, visit
JuicyJuice.com
. For more information on Harvest Hill, please visit
HarvestHill.com
.
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KELLOGG’S®
is celebrating the release of “Toy Story 4” with an exciting in-pack
premium only available on specially-marked boxes at Walmart. For a
limited-time, select Kellogg’s cereals include a free window decal
featuring classic and soon-to-be favorite toys from the upcoming film.
Round up all five collectable character decals starting May 10, 2019.
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MCDONALD’S
teams up with Disney and Pixar starting June 11 to bring the “Toy Story
4” movie release experience to life at participating McDonald’s
restaurants. Ten Happy Meal toys will be available for families and
children to collect and build their own magical carnival. In addition
to the toy, each Happy Meal toy bag carries a ticket that can be
scanned in the McDonald’s App (or entered at
www.MagicAtMcD.com
) for exciting opportunities and exclusive content. The fun goes beyond
the restaurant, leveraging the magic of AI technology in the Snapchat
App to step customers through a Happy Meal box and into the world of
“Toy Story 4.” By entering this digital portal, users will find
themselves in the animated world of the carnival similar to that
featured in the movie. Each screen tap within the app further immerses
users in the experience.
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ZIPLOC®
brand is inspiring families to discover new ways to adventure. In
celebration of “Toy Story 4,” Ziploc is creating reusable sandwich and
snack bags featuring “Toy Story 4” designs to give playtime and snack
time an extra dose of adventurous fun. To learn more about reusable
Ziploc® brand products and how to recycle them, visit
ziploc.com
and follow us on Facebook.
ABOUT “TOY STORY 4”
Woody (voice of Tom Hanks) has always been confident about his place in the
world, and that his priority is taking care of his kid, whether that’s Andy
or Bonnie. So when Bonnie’s beloved new craft-project-turned-toy, Forky
(voice of Tony Hale), declares himself as “trash” and not a toy, Woody
takes it upon himself to show Forky why he should embrace being a toy. But
when Bonnie takes the whole gang on her family’s road trip excursion, Woody
ends up on an unexpected detour that includes a reunion with his long-lost
friend Bo Peep (voice of Annie Potts). After years of being on her own,
Bo’s adventurous spirit and life on the road belie her delicate porcelain
exterior. As Woody and Bo realize they’re worlds apart when it comes to
life as a toy, they soon come to find that’s the least of their worries.
Directed by Josh Cooley (“Riley’s First Date?”), and produced by Jonas
Rivera (“Inside Out,” “Up”) and Mark Nielsen (associate producer “Inside
Out”), Disney and Pixar’s “Toy Story 4” ventures to U.S. theaters on June
21, 2019.
PRESS CONTACTS
Walt Disney Studios Global Publicity